Websites need to be flexible and updateable
NCC has constructed a unique content management system to meet the needs of its clients. This system incorporates some of the latest thinking in both web marketing and web technology.
What makes the system truly useful is that all this functionality is wrapped-up in a friendly interface, enabling non-technical staff to update and improve the website.
Major Features
- Editing: Once the site is built, content can be edited, added to, or deleted through a user-friendly online interface. This enables non-technical staff to have direct access to the pages they contribute to.
- Permissions: In a group environment, where many people are using the system to update content, permission settings becomes useful. Some staffers might only have access to the pages they've created, whereas site editors might have universal access.
- Automated Features: Once a system has been built to create and tend to the site, extra functions can be built-in to create value-added features for users and site editors alike. It could be as simple as adding today's date to a page, or as compelling as the addition of customer feedback system.
- Search Engine Compatibility: Unlike most (yes, most) content management systems, NCC has built search-friendly features into every aspect of the system. Pages are generated using simple URLs, and provisions are made for text-based navigation, metadata, and sitemap generation.
- Blogs: Blogging capabilities can be added to any NCC website, providing a engaging forum where your employees, prospects, and customers can interact.
- Podcasting: This new audio medium is taking-off, powered by the sales of MP3 players and the widespread use of broadband connections. The ability to broadcast radio shows can be fully integrated into the CMS, enabling you to distribute informative and/or entertaining content to the public. Learn more about podcasting.
With all this potential comes the need for a coherent strategy - one cannot just flip every switch to "On" and expect success. The key is to match your message and your goals to the tools at hand, to create an experience that engages your potential customers.
See it in action
The best way to appreciate the convenience of a CMS is to see it in action. Contact NCC to arrange for a live demo, online or on-site.
